Black Diamonds

ChickenFox founder, R. Mark Moore is a certified Social Media consultant through the Social Media Academy (SoMA) in Palo Alto, CA. He also happens to be one of SoMA's Black Diamonds.

The Black Diamonds are certified social media consultants or social media managers who take social media way beyond the marketing aspect. Black Diamonds are trained and active practitioner of a holistic, cross functional strategy model for business. Black Diamonds follow a methodical approach, conduct an assessment, develop a strategy and then help businesses to implement and / or manage social media in the service department, product management, engineering, HR, administration, sales and of course also in marketing. Objective driven engagements paired with the necessary analytics and reporting tools are the foundation for a measurable success.